Blue Squid Face Paint

Blue Squid has been a trusted face paint brand since 2016. Blue Squid has a wide variety of face paint kits, palettes and even have liquid neon paints and hair chalk sets for kids and parents to have fun with. These economical paints are also high quality cosmetic grade products! Blue Squid products are hypoallergenic, paraben-free, non-toxic, 100% vegan and natural. The entire Kids line of face paints is FDA compliant for cosmetic use, which makes it gentle for toddlers with sensitive skin.

Blue Squid face paints were designed in Britain by a family run company and manufactured in China. These vibrant face paints are easy to apply with a wet brush or sponge, and easy to wash off with soap and water.

Check out the NEW Blue Squid Pro Line which is comparable to the most popular wax based, water activated face paints on the market. Blue Squid Pro is perfect for professional face painters who need full sized containers of paint and expect the best. The Classic and Metallic lines are FDA compliant for cosmetic use.  

Blue Squid Kids' Face Painting Tips


Blue Squid is a brand of face paints specially designed for kids to have fun! If you have a little one at home and you are looking for new things for your kids to do Blue Squid is the answer! They have an incredible range of face, hair and body art products that will entertain your kids for hours! Adults can have fun too with Blue Squid face paints, so don't let your kids have all of the fun and join in!

Best of all, if you really enjoy face painting Blue Squid also has a pro line of face and body paints for professional face and body painters to use. You can use the pro line to create your own face painting business and become a professional face painter. 

PRO TIP: Due to the brittle nature of some face paints, you may find cracks on the surface or through the cakes. Though the paint is perfectly fine, this can be fixed by warming the cakes up a bit and pressing them, or by continued use with water to re-hydrate them.


In order to activate Blue Squid face paints, use a damped face painting sponge or face painting brush. The first step is to get your face painting sponge or brush slightly wet; make sure to remove any excess water before activating the face paint so that you paint is not runny. Then, you will want to rub the brush or sponge against the surface of the face paint cake in order to activate it. The Pro line and the kid's range have slightly different consistencies, so you might notice that some require mote activation than others. Make sure to keep rubbing back and forward until the face paint has a creamy consistency. If you are using a face painting brush for line work you can also go for a more ink like consistency (using a bit more water than for a sponge). If you have too much water on the cake keep rubbing the sponge or brush in order to work that water into the paint and get the right consistency.


Once you have your preferred applicator (sponge or brush) loaded with Blue Squid face paint, then apply it to the skin. If you are using a sponge make sure to apply the face paint using a patting motion rather than swiping your sponge, this will provide you with a better coverage. Patting gently and consistently gives you a much smoother and opaque base than swiping your sponge. We recommend to use face painting sponges when applying a base coat rather than a brush.

When working with brushes simply lay the face painting brush against the skin and move in the desired direction. Make sure to keep a steady firm hand to have good control over your brush. You might want to check our How to Face Paint - A Face Painting Guide for Beginners and Parents to get all the free tips you need to learn how to properly face paint in just a few steps.


Blue Squid face paints can be removed easily with just soap and water. You can use a soft sponge or cloth to aid with the removal process. Always start by coating the skin with a thin layer of soap (just make sure not to get any soap on your eyes). Once you have worked the soap into the face paint, then proceed to rinse with warm water. You might need to repeat this process a few times if you notice that not all of the face paint came off the first time. Always make sure to be gentle, excessive rubbing of your skin can cause irritation. Also, we suggest not to use scented baby wipes since the perfume can cause allergic reactions. If any stains are left on the skin, consider using lotion or baby oil. You might need to let the lotion set in for a few minutes before wiping it off. In the rare case in which a stain is still visible after this process, please wait for 24 hours before attempting to wash off the area again. Normal sweating and oil production from your skin will aid int he removal process, as well as rubbing against your sheets while you sleep.

Keep in mind that all face paints can stain since it depends mostly on your skin type. If you are concerned, always try a small patch of the color on the area to be painted and test for stains 30 minutes after. If the color does leave a stain, you might want to consider using a different color if that concerns you. Colors like dark green, dark blue and teal are usually more likely to stain in every brand.

To remove the face paint off your face painting brushes and sponges, we recommend using a brush soap like Lush Brush. These soaps are designed to remove oils and pigments off your tools and will do a much better job than regular hand soap. Once your tools have been washed off and thoroughly rinsed to remove all traces of soap, let them dry out completely before storing them.


Like with all cosmetic products, it is always best to keep Blue Squid kids' face paints away from a direct light source (like sunlight) and in a cool and dry environment. Excessive heat can make your face paints really soft, and excessive light can fade the colors on the outer layers of your cake. An excess of humidity can cause mold to grow and spoil your face paints. So, keep them inside a box, or drawer, away from windows or heaters, and do not store them in your basement. 

Before putting your face paints away after you used them, make sure to wipe the top clean using a clean sponge (do not use baby wipes since they will leave a fuzzy layer on your cakes), let them dry out with the lids open and then proceed to put the lids back on and store in a cool dry place away from direct sunlight. You can use laptop cases to keep light away from your cakes.


All Blue Squid Regular and Metallic colors have been formulated with FDA approved pigments for cosmetic application. All neon colors are considered a special effects product and do not comply with FDA cosmetic regulations although they have been independently tested for skin safety and have been determined safe to be used on the skin by independent laboratories, according to the manufacturer. Neon colors contain pigments that have not yet been tested by the US FDA to be used on cosmetics. They are considered safe for skin by other countries.

Like all cosmetic products, face paints can cause an allergic reaction if the individual is allergic to any of its components. Although Blue Squid face paints have been formulated with high quality cosmetic grade ingredients to reduce the chances of an allergic reaction, an allergy free experience can not be guaranteed by any manufacturer. The manufacturer recommends that this product should not be applied to broken or sensitive skin. Test by placing a small amount to the wrist, if reaction occurs within 30 minutes do not use.

Please know that in the US the FDA does not recommend the use of purple, red blue and green makeup colors near the eyes or lips area, regardless of the brand. Use within 18 months of opening the package. Unsuitable for children under 36 months due to small parts which may cause chocking (this is related to the kids manipulating the product, not regarding kids being painted).


All Blue Squid face paints are vegan, paraben free, gluten free, perfume free, nut free and GMO free.


If you would like a copy of Blue Squid face paints' Material Safety Data Sheet, please click here and here to download the MSDS.


Ingredients for Regular Colors: Paraffin Wax, Petrolatum, Glycerin, Calcium Carbonate, Stearyl Alcohol, Sodium Bensozate, Phenoxyethanol, Ethylhexylglycerin, Disodium EDTA, Acacia Senegel, Dextrin, Water and May Contain: Titanium Dioxide, D&C Red 6 NA Salt, D&C Red 7 CA Lake, D&C Yellow 6 Alum Lake, FD&C Blue 1 Alum Lake 35-42%, Ferric Ferrocyanide, D&C Yellow 10 Alum Lake, Manganese violet, Ultramarine blue, Red Iron Oxide, D&C Black 2, Yellow Iron Oxide, FD&C Yellow 5 Alum Lake 24-28% and/or D&C Red 6 Ba Lake.

Ingredients for Metallic Colors:  Paraffin Wax, Petrolatum, Glycerin, Calcium Carbonate, Stearyl Alcohol, Sodium Bensozate, Phenoxyethanol, Ethylhexylglycerin, Disodium EDTA, Acacia Senegel, Dextrin, Water and May Contain: Mica, D&C Red 7 CA Lake, Ferric Ferrocyanide, Titanium Dioxide, Fe2O3, D&C Black 2, Pigment blue 15, GP553 Fe2O3 and/or Pigment green 7.


Ingredients for Neon Colors:  Paraffin Wax, Petrolatum, Glycerin, Calcium Carbonate, Stearyl Alcohol, Sodium Bensozate, Phenoxyethanol, Ethylhexylglycerin, Disodium EDTA, Acacia Senegel, Dextrin, Water and May Contain: Benzogyanamine, Formaldehyde polymer, Sodium toluene sulphonate, TiO2, 4-Methyl-7(diethylamino)coumarin, Basic Red 1:1, Bis(glcidoxyphenyl)propane/Bisaminomethylnorbornane Copolymer, Diethylaminomethylcoumarin, Titanium Dioxide

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